97 per cent of British bosses think that they should make an effort to learn about business etiquette in other countries when travelling abroad.
Over two thirds (68 per cent) are embarrassed by their lack of knowledge of other cultures.
96 per cent rely on the fact that most people in business can speak English, with only 21 per cent able to use another language.
Almost a quarter (23 per cent) have made a slip-up or had a bad experience in business etiquette when doing business abroad or with foreign business folk.
HSBC have made a successful advertising campaign out of these principles ending up by saying that as a world bank they have the contacts to sort it all out. The reality may not always live up to their contention. I went into Istanbul branch last year and came out again because I had no idea what was going on in there and couldn’t see how to find out.
No comments:
Post a Comment